Charlie's Cartoons   bespoke cartoons - modern gifts with a humorous twist  

August 5, 2011

Choosing Leaving gifts

Filed under: Leaving gifts — Tags: , , , , — Charlie Anson @ 12:50 pm

When I last surveyed my customers to find out how much they’d be happy to spend on leaving gifts for colleagues – provided those colleagues were very, very important and appreciated and liked, mind – the answer came in at around £5 to £10 per person. Oops, I thought. I’ve set out to create leaving gifts with an average retail price of around £120, and aimed them squarely at the corporate market I’m now surveying, and turns out I’m ten times too expensive. Time to close up shop.

Thankfully, another logic prevailed: Team logic. We’ve worked as a team, so we’ll buy as a team. Indeed, in most companies, leaving gifts are bought together, by a group for an individual. So people chip in. £5 or £10 usually. Make that twelve people, and you’ve got yourself a Charlie’s Cartoon!

After being reassured by this, another point came to light which actually appeared to be to my advantage. For £5 or £10 a head, our customers are getting a pretty big bang for their buck. Along with their fiver, everyone in the office can chip in an opinion or an anecdote which makes the leaving gifts that much more personalised, and then see the fruit of their contribution later on when they see the finished caricature cartoons.

Plus everyone can have a copy of these leaving gifts. If you’re not the person the cartoon was made for you’re not likely to put a copy of it up on your wall, but it’ll usually find its way to the bottom of a drawer or folder to be found years later. And when you do find these leaving gifts again, they bring back even more memories than a photo. Remember when so and so did this, then that happened? It’s all in these leaving gifts. Charlie’s Cartoons sum those years right up.

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